Value Rebels

Upgrading
Product Management

We empower people to create business value fast.

Get in touch

Companies we worked with

real.digitalzooplusRamederMeeroPeek & CloppenburgShop ApothekeWestwingProAlphaBreuningerDigitale LeuteJust Eat Takeaway.comThinkSuranceBlinkistdm TECHGlobal Savings GroupAmazonMetro MarketsHiveDeskgutefrageMOTOR TALKMomoxdental bauerEQSreal.digitalzooplusRamederMeeroPeek & CloppenburgShop ApothekeWestwingProAlphaBreuningerDigitale LeuteJust Eat Takeaway.comThinkSuranceBlinkistdm TECHGlobal Savings GroupAmazonMetro MarketsHiveDeskgutefrageMOTOR TALKMomoxdental bauerEQS

Services

We are a boutique product consulting company on a mission to upgrade European product teams — so they can build better digital products, faster, smarter, and with more impact.

We step in when you need experienced product minds to lead, coach, and build lasting capability inside your organization. We roll up our sleeves, embed with your teams, challenge old habits, and co-create ways of working that actually stick — leaving behind real, sustainable change, not just temporary fixes.

And when we leave, your product & engineering teams are stronger than ever and ready to keep going without us.

Interim Product Management

Leadership & IC

When you need more than just a placeholder. Experienced product leaders who embed for 6–24 months, take ownership, and leave your team stronger.

Learn more →

Transformation & Innovation Execution

Change that lands

When your organization needs a gentle push for change. Digital and AI transformation, legacy modernization, and new ventures — driven hands-on, alongside your teams.

Learn more →

AI-Driven MVPs, Product Workshops & 1:1 Coaching

Momentum fast

When you need momentum fast — and skills that stick. AI-accelerated MVPs, hands-on workshops, and 1:1 coaching. Small in scope, big in impact.

Learn more →

Quick assessment · 15 questions · ~5 min

How fit is your product organization?

Benchmark your product organization across 9 areas and 47 dimensions of the Rebel fitness framework — from leadership and team setup to experimentation, strategy, and talent. Get an instant maturity score and see where to focus next.

Take the quick test → Take the full test →

Prefer the deep dive? The full test is 47 questions · ~15 min.

Publications

Managing and developing products is hard, especially with new tools and methodologies emerging frequently. Our approach is to incorporate the most useful trends in our Rebel Way of working and share our knowledge on what works and what doesn't. Below are some examples of our approach.

Videos View all →
Bullshit Management

Bullshit Management

Are you doing Product Management or Bullshit Management? So many companies hire product professionals and place them in powerless ...

Feature Minimalists

Feature Minimalists

Once a feature is released, do you review whether it produces value? Maybe it even distracts your user after a while? Whats your h...

Falsification Mindset

Falsification Mindset

Experiments are important to find out fast what works and what doesn't. Unfortunatly in reality teams are very often only verifyin...

Articles View all →
Value Engine — How to empower teams to create business value fast
8 min read

Value Engine — How to empower teams to create business value fast

Optimising Decision Making with the Opportunity Solution Tree at Value Rebels
7 min read

Optimising Decision Making with the Opportunity Solution Tree at Value Rebels

Is Your Organization Fit Enough to Build Great Digital Products?
4 min read

Is Your Organization Fit Enough to Build Great Digital Products?

Team

We are thought provokers. We are comfortable with the uncomfortable. Our team strives to unleash product teams’ potential by challenging the status quo and steadily delivering value.

Sandra Hinz

Sandra Hinz

“If you want to run fast, run alone. If you want to run far, run together.”

Rainer Collet

Rainer Collet

“A product doesn't get better by adding stuff. It's perfect if you can't remove.”

Emilie Lindström

Emilie Lindström

“Whoever asks the most questions wins.”

Stephan Langenegger

Stephan Langenegger

“Step in. Level up. Ship value.”

Alex Fullam

Alex Fullam

“Principles over process.”

Marie Liesenfeld

Marie Liesenfeld

“Passion is my driver.”

What clients say

References

«I was always very skeptical about hiring consultants for product management roles. That changed when I started working with Value Rebels. A product leader from Value Rebels joined my product team at GSG and immediately started making a great impact. His unwavering commitment, drive for change, ability to build trust with all stakeholders, and ability to consistently go above and beyond have been instrumental in propelling our organization forward. If you are looking to upgrade your product team, I wholeheartedly recommend Value Rebels.»

Nir Aravot
Nir Aravot
CPO
Global Savings Group

«Gustavo is key to our company. He has been working with us for approx. 7-8 months as an external head of product and he has become an essential gear to the company! He does the bridge to three tech teams, participates actively in product strategy development. It’s a great pleasure to work with him!»

Luisa Canton
Luisa Canton
Director of Sales
Meero

«Working with Sandra from Value Rebels helped us to accelerate a lot of processes and brought teams together. She especially knew how to cater her knowledge and experience to something actionable on short term, while also set foundations for the longer term. I can highly recommend Value Rebels.»

Brenno Misuraca
Brenno Misuraca
VP of Product
Just Eat Takeaway.com

«Value Rebels supported us in shaping our product vision and strategy at gutefrage and motortalk. Their expertise and seniority was vital for us to not get stuck in the daily operations but find a good way to sharpen the way forward. If you want experts who get stuff done fast and meet you exactly where you are, go with Value Rebels.»

Sebastian Hinz
Sebastian Hinz
CPO
gutefrage

Are you a Rebel?

We are curious to get to know you!

Get in touch